We will continue to discuss about the business plan for this update. The next section of the business plan will be the marketing analysis. This section is another important section as we will use this to clear think what products we should offer and at what price. The main ideas we must sort out in this section include:

  • Customer Analysis
  • Company Analysis
  • Competitor Analysis
  • Marketing Program
  • Future Plans

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Welcome to part 4 of the multi-part series on starting up a web design company. We will continue to talk about the business plan and discuss on my experience in writing one. Please be sure to check out the first article on the business plan as well.

Last time, we left off writing section 2, the company history. We will now continue with section 3 of the business plan, the business concept. The business concept would answer the following questions:

  • Products/Services the company provides
  • The target customer groups
  • How does the company’s products/service will stand out
  • Distribution method/how it will run

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Welcome to part 3 of the multi-part series on starting up a web design company. We will talk about the sections I wrote my business plan and how it is useful to define your business. I won’t write the details of the different sections of the business plan. You can find some good resources on writing the plans in Business Owner’s ToolKit or from About.com’s Business Plan.

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